Nicolas Norena, a Miami-based food influencer and entrepreneur, founded his social media studio The Succulent Bite in 2015. It started out as his side hustle while he worked as a pharmaceutical sales representative at a large pharmaceutical company. His following tops several million across platforms, and his content reached over 360 million people last year. Nico is passionate about desserts, but loves to explore savory cooking for his friends, family and fans. In November 2022 Nico was awarded Forbes 30 Under 30 in the Food & Drink category as well as NextGen 30 Under 30 Entrepreneurs Presented by Goldman Sachs.